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Bay Area TV Station Interviews Velodyne and MADD on Autonomous Vehicle Technology Partnership
Sep 20, 2019 | By ALBIE JARVIS

Autonomous vehicle technology has the potential to deliver many societal benefits including a reduced number and severity of crashes, and a safe transportation option when drivers are impaired or tired.

The partnership between Mothers Against Drunk Driving (MADD) and Velodyne Lidar is a public education effort across the country on the safety benefits of autonomous vehicle (AV) technology.

This partnership was the focus of a TV interview conducted by Michelle Griego of KBCW with Natasha Thomas, MADD Northern California Executive Director, and Sally Frykman, Velodyne’s Vice President of Communications.

During the interview, Frykman noted that one initiative where MADD and Velodyne are partnering is the World Safety Summit on Autonomous Technology. She discussed how the summit focuses on public education to advance AV technology, including understanding the essential components of AVs and AV safety standards and regulations. The summit also looks at public acceptance (or the lack thereof) of AV technology and how can acceptance be pushed forward.

Public acceptance of autonomous technology is an important element to its future success so it can achieve its fullest potential, which is saving lives.

RSVP for the World Safety Summit HERE.

About Velodyne Lidar

Velodyne provides smart, powerful lidar solutions for autonomy and driver assistance. Headquartered in San Jose, Calif., Velodyne is known worldwide for its portfolio of breakthrough lidar sensor technologies. Velodyne’s Founder, David Hall, invented real-time surround view lidar systems in 2005 as part of Velodyne Acoustics. Mr. Hall’s invention revolutionized perception and autonomy for automotive, new mobility, mapping, robotics, and security. Velodyne’s high-performance product line includes a broad range of sensing solutions, including the cost-effective Puck™, the versatile Ultra Puck™, the autonomy-advancing Alpha Prime™, the ADAS-optimized Velarray™ and the groundbreaking software for driver assistance, Vella™.

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